Agiolax came to us with a reputation built over decades. A trusted natural laxative made in Germany with a loyal following, but a brand presence stuck in the past. The brief was clear: keep the credibility, lose the dated feel, and open the door to new audiences without alienating the old ones.

We started by reframing the conversation. No jargon. No sterile pharma-speak. Messaging that told people exactly what Agiolax is, why it works, and who it’s for, mature adults, pregnant women with professional guidance, and anyone looking for gentle constipation relief. We made sure the benefits were front and centre: psyllium husk for natural fibre, senna pods for a gentle stimulant effect, a dual-action formula trusted by healthcare professionals.

Then we built the platforms to carry that message. Facebook campaigns that spoke directly to each audience. A clean, mobile-friendly website designed to rank for the right searches, natural fibre supplement, safe laxative during pregnancy, short-term constipation treatment and turn clicks into confidence. Direct marketing that got pharmacists talking. Informative leaflets that explained how and when to use the product in plain language. Point-of-sale displays that stopped people in their tracks.

The result is a brand that feels modern without losing its roots. Agiolax now owns its space in pharmaceutical marketing, online, in pharmacies, and in the minds of both loyal and first-time users. Reaching a wider, younger, and more connected audience was the goal. We made it happen.

We met Biral at the intersection of stress and lack of clarity. A natural mild tranquillizer, rooted in valerian root and passionflower extract, it calms anxiety without dulling the mind.
 
Our goal? Keep Biral’s botanical heritage front and centre, but rewire the brand to own the stress-support category, in both digital and real-world spaces.

We stripped away the sleepy clichés. What’s left: direct, sharp messaging that called Biral what it is, a go-to natural anxiety aid that doesn’t compromise alertness. We highlighted keywords like natural anxiety relief, valerian and passionflower calm, herbal stress support, and over-the-counter tranquillizer to align with what people actually search for.

Then we designed platforms that spoke with confidence. Facebook ads with personality, targeted, not boring, showcased calm without sedation. The website we built is crisp, mobile-first, SEO-ready, speaking the language of search: natural tranquillizer, stress relief tablets, calm without drowsiness. We backed it up offline, too clear, human-scaled leaflets for pharmacy counters that explain how to use Biral properly. Point-of-sale displays that demanded a second look, at the shelf or on impulse. Direct-marketing campaigns that got healthcare professionals recommending Biral by name.

The result? Biral stopped being just another calming tablet. It became a confident player in the natural stress-relief space—trusted, visible, and just the right side of modern.

Waxsol had the kind of brand recognition that comes from years on the pharmacy shelf, but it was getting lost in the noise. A proven earwax removal solution, trusted by pharmacists and doctors, but with a look and presence that hadn’t kept pace with the digital shift. The challenge was to make Waxsol the go-to choice for ear care—both in search results and in the shopping aisle.

We positioned Waxsol exactly where it belongs: at the top of the earwax removal category. Messaging was stripped of medical clutter, replacing it with clear, confident benefits—softens earwax in hours, safe ear drops, clinically proven—phrases people search for and understand.

Our campaign built consistency across every touchpoint. Social content that educated without patronising. A clean, mobile-ready web presence optimised for keywords like earwax softening drops, safe earwax treatment, and how to remove earwax at home. Direct outreach to pharmacists and GPs to reinforce recommendation rates. Informative leaflets designed for trust and clarity. Point-of-sale materials that demanded attention in-store.

The result was a sharper, more modern Waxsol—instantly recognisable, search-friendly, and impossible to ignore on the shelf.