Expertise - CAMPAIGN CREATION

Creating experiences your consumers and industry will remember

We design campaigns which reach your target market in a way that stands out from the rest.

From focused campaigns with specific desired outcomes to long-term campaigns which require further vision and strategy, we create campaigns which speak to your business objectives as well as to its target audience.

OUTDOOR ADVERTISING

Out-of-the-box vision and perspective.

Branding that appears on-site — whether indoor or outdoor — needs to do more than just look good. It must communicate clearly, work with the environment, and make an impression that sticks. At SimonSAYS, we design on-site branding and outdoor advertising that is intentional, bold, and built to perform in real-world settings.Branding which is on-site, indoor or outdoor, needs to be created with that and so much more in mind. We design outdoor advertising which can build intrigue or demand attention, blend with the environment or move from one to another.

We understand that physical branding must speak to real people, in real places, at real moments. That means considering how people move through a space, what distractions they face, and how your brand can either blend in elegantly or stand out deliberately. Every surface, wall, panel, or window is an opportunity to reinforce your brand.

From indoor signage and reception branding to large-scale outdoor billboards and event graphics, we tailor each execution to the location, objective, and audience. Whether you're looking to create intrigue with minimal design or demand attention with bold visuals, we strike the right balance between message and medium.

Our design team works closely with production teams and suppliers to ensure your signage, displays, or installations are fit for purpose. We factor in size, durability, legibility, weather exposure, lighting, and angles of visibility. Every detail matters — especially when your audience is on the move.

We’ve worked on:

Outdoor billboards and building wraps

Indoor retail signage, point-of-sale branding, and displays

Reception and office branding

Directional signage and wayfinding

Pop-up displays and event branding

Vehicle wraps and branded spaces

We also think ahead. Will the branding need to evolve for future campaigns? Is there a digital component that can be integrated? Should this tie into a QR-led or geolocation-based digital campaign? Our outdoor and on-site branding often complements our digital marketing and AI-powered campaigns, creating a seamless connection between physical and online touchpoints.

As a Port Elizabeth-based branding and marketing agency, we bring local insight and national-level execution. We know what works in busy shopping centres, high-traffic roads, event venues, and in-store spaces. We make sure your branding not only looks great, but also works hard — day in and day out.

If you want branding that transforms spaces and reinforces your presence in a tangible way, talk to SimonSAYS. We bring your brand into the real world — with clarity, confidence, and impact.

CHANNELS OF COMMUNICATION

The right vehicles for each individual campaign.

The way we communicate is evolving fast. AI integration and AI agents are becoming part of everyday interaction. At SimonSAYS, we understand this shift and use it to build campaigns that reach your audience through every available touchpoint — traditional and digital.We are comfortable using any and every channel of communication necessary to reach your audience – verbal, non-verbal, written and visual – and we consider the implications of each as we design a campaign for you.

We are comfortable using all channels of communication to tell your brand story. That includes verbal, non-verbal, written, visual and intelligent AI-powered tools. We consider the role and impact of each as we design your marketing strategy.

Our campaigns span across:
• Traditional media like radio, billboards, print, and outdoor advertising
• Digital displays across malls, transport hubs, and in-store screens
• All digital marketing channels, including:
• Google Search and Display
• YouTube (video ads and bumper ads)
• Facebook and Instagram
• LinkedIn
• TikTok
• Programmatic media
• Email marketing
• WhatsApp marketing
• Influencer platforms
• Website chatbots and AI agents

YouTube marketing, in particular, offers brands the power of TV with better targeting, lower cost, and direct links to action. It’s TV advertising evolved, tailored to specific audiences, tracked in real time, and optimised for results.

We also build AI marketing tools into our campaigns where relevant. This includes intelligent chat, automated customer journeys, predictive targeting, and dynamic content delivery, all aligned to your tone, design, and business goals.

Every channel has its own strength. Radio builds familiarity. Outdoor makes an impact. Digital gets attention and action. AI tools make your brand available 24/7. We blend them with intention, not just presence.
At SimonSAYS, we make sure your brand communicates clearly, consistently, and in the right places. Whether you're launching a campaign across billboards and YouTube, or rolling out an AI-powered lead funnel, we connect the dots and keep your message sharp.

If you're ready to take your brand further using smart strategy and every tool available, we’re ready to lead the way.

DIGITAL

The digital revolution from offline to online.

Print is far from dead, but it’s no longer the whole story. To stay relevant and competitive, brands need to evolve beyond traditional formats and establish a strong, flexible presence in the digital world. That’s where SimonSAYS comes in.Print is not dead, but there is a need to merge with the digital world in order to go forward. We transform brands and translate them for the digital space and we create digital campaigns that span across multiple platforms of social media and more.

We don’t just design for the moment,  we design for the medium. Whether you’ve built your brand in print or are launching something entirely new, we help you transition seamlessly into the digital space while retaining your identity and impact.

Our team understands the strengths of both print and digital, and we use that knowledge to create integrated campaigns that work across platforms. From magazine ads and brochures to Instagram stories and programmatic banners, we ensure your brand stays consistent, recognisable, and effective—wherever your audience is.

We start by transforming your visual identity and messaging for digital formats. That means considering responsiveness, load speeds, platform constraints, content hierarchies, and attention spans. A print ad has seconds. A mobile screen has milliseconds. We design accordingly.

Then, we plan and execute digital campaigns that run across multiple platform, Facebook, Instagram, LinkedIn, Google, TikTok, YouTube, and more. Every platform is different, and your message is tailored for each. We design with the user in mind, optimising for engagement, clicks, shares, and conversions.

We also bring your print assets to life digitally. A printed lookbook becomes an interactive web page. A poster campaign becomes a geo-targeted story ad. A corporate brochure becomes a dynamic PDF with embedded video. The goal? To make your brand accessible, engaging, and relevant in today’s digital-first world.

For brands rooted in tradition or growing into new markets, merging print with digital is not a compromise — it’s a step forward. At SimonSAYS, we help you evolve without losing the essence of who you are.

Because great design is medium-agnostic. It just works — in print, on screen, and everywhere in between.Print is far from dead. But it’s no longer the whole story. To stay relevant and competitive, brands need to evolve beyond traditional formats and establish a strong, flexible presence in the digital world. That’s where SimonSAYS comes in.Print is not dead. But to stay relevant, brands need to merge print with digital marketing. At SimonSAYS, we help businesses shift confidently into the digital space while keeping their brand identity strong and consistent. Based in Port Elizabeth, we offer digital marketing services that blend tradition with innovation.

Our team understands both the design depth of print and the speed and scale of digital. We transform static assets into living, interactive content for websites, social media, and mobile platforms. From brochures and lookbooks to campaign rollouts across Instagram, Google, Facebook, and LinkedIn TikTok, we make sure your message lands with impact.

We also bring AI integration into every stage of the process. Whether it's automating your ad targeting, generating content variations, or analysing performance, AI marketing helps us work faster and smarter. This gives you real-time results and campaign improvements that keep your brand ahead.

Each campaign is tailored to meet your business objectives. We adapt visuals and messaging to suit the platform and the audience. A print ad may become a story ad. A corporate brochure can evolve into an interactive web experience. Every touchpoint is aligned, sharp and optimised.

Our Port Elizabeth digital marketing team combines strategic thinking with daily execution. We deliver results through design, social content, paid ads, and smart use of AI tools. Your brand doesn’t need to start over. It just needs to evolve.

If you’re looking to build your digital presence, integrate AI marketing tools, or take your brand from print to digital, SimonSAYS is ready to help. We make your brand work wherever your audience is, on paper, on screen, and in the real world.

PRINT & PUBLICATION

Traditional media made relevant.

At SimonSAYS, we believe print is still as powerful today as it has ever been, when it’s used with purpose. In a digital-first world, well-executed print marketing stands out. It slows people down, invites interaction, and engages the senses in a way screens can’t.We believe that print is still as important today as it was before – as long as you know how to use it. We use print, alone or alongside digital media, to engage the senses and create campaigns which leave a lasting impression.

We design print campaigns that do more than deliver information. They build trust, evoke feeling, and leave a lasting impression. Whether used on its own or as part of a broader campaign, print gives your brand physical presence. From brochures and posters to packaging, signage, and direct mail, each item becomes a tactile brand experience.

But we don’t stop there. We combine the timeless value of print with modern tools to extend reach and impact. That includes print and digital integration, where we pair physical materials with QR codes, personalised URLs, or augmented reality. A printed invite becomes an entry point to an immersive online experience. A retail leaflet leads to an exclusive digital offer. A product catalogue drives traffic to your e-commerce store. This kind of multi-channel marketing allows us to bridge physical and digital worlds.

Print also plays a vital role in brand consistency. Your business cards, packaging, stationery, and sales materials need to reflect the same level of design and detail as your digital content. We make sure your colours, fonts, layouts, and tone are aligned across all formats, online and offline.

We offer:

• Brochure and catalogue design

• Business cards, folders, and stationery

• Retail signage and point-of-sale materials

• Packaging and label design

• Event invites, posters, and flyers

• Custom publication layout and design

• Direct mail campaigns

As a Port Elizabeth marketing agency, we also understand the local market and print suppliers. We know how to design for impact while keeping production practical and cost-effective. Whether you're printing 100 or 10,000 pieces, we deliver with precision and care.

If you want to build a campaign that people can see, touch, and remember, print still matters. At SimonSAYS, we bring print to life with fresh thinking, clean design, and a clear strategy — often backed by the smart use of digital marketing and AI-powered tools.

Let’s put something real in your audience’s hands.

Everything we do strives for a level of quality that can position our clients above the rest. Whether that’s using our lateral thinking or adding a literary quality, we make sure the world knows that you’re different.

Expertise

We’ve mastered all trades of traditional media and merged it with the world of digital marketing